Chart Your Path to Growth with Digital Analytics

Get data you can trust and the insights you need to take action and drive growth.

Trusted by industry-leading companies around the world
Insights

Ditch the guesswork and zero in on what works

Data shouldn’t be a mystery. Turn every user click, tap, and conversion into instant answers—so you can stop guessing and start growing.

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Don’t let legacy tools slow you down. Go beyond page views and get the full picture into which campaigns and channels move the needle, why users bounce, and what’s worth your budget.

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Turn “what” into “why” with a front-row seat to user behavior. See every click, hesitation, and frustration—so you can fix issues before they cost conversions.

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Experiment

Test, learn, and innovate with confidence

Don’t ship features on a hunch. Run smarter experiments, fine-tune every detail, and roll out features that move the needle—no more guesswork, only results.

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Turn clicks into conversions. A/B test, tweak, and improve everything from headlines to campaign flows—without slowed performance or missed opportunities.

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Release without the risk. Feature flags and controlled rollouts let you test, tweak, and ship exactly what customers want—without breaking things.

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Action

Meet your users when and where it matters

Guide users without getting in their way. Use timely, helpful guidance to keep them on track and make every interaction effortless—no clutter, no confusion, no problems.

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Feedback shouldn’t be an afterthought. Learn what users think in the moment before they forget and move on. Stop guessing—start listening.

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Personalization without the fluff. Understand what your users want before they ask—then create tailored experiences to keep them coming back for more.

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Data

Let your data do the heavy lifting

Tired of wrangling messy data and jumping between platforms? Connect every tool in your stack so your data stays up-to-date and useful wherever you need it.

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No more second-guessing your numbers. Keep your data clean, accurate, and organized—so you can trust every number you see.

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AI

Turn questions into insights—no guesswork or expertise required

One platform, countless insights

Amplitude Analytics

Perfect your product without the guesswork

Get fast answers to any growth question with only one line of code. Amplitude unites all your data with behavioral analytics and AI automation.

"Amplitude’s deep instantaneous insights and adaptability help us track changing customer needs and optimize our seller experience."
Alexander Statnikov, GM and Head of Growth Platform
Session Replay

Track and visualize what matters most

Reconstruct digital experiences to see how your customers unlock value. Use Session Replay combined with best-in-class analytics to make better decisions that drive growth.

“It previously would’ve taken a day or two to notice something was off and fix it. But using Session Replay, we detected and fixed the issue within a couple of hours.”
Marion Felder, Product Analyst
Experiment

Release features faster, get reliable results

Run more tests with web experimentation and analytics in one platform. Move faster, optimize more experiences, and drive growth.

“In two months, we ran three experiments around monetization and pricing that led to 70%, 53%, and 39% increases in average revenue per user."
Nick Newell, VP of Engineering
Activation

Elevate the customer experience through data-driven personalization

Transform customer interactions into personalized experiences that ignite engagement by activating the power of behavioral data across your entire data ecosystem.

"Choosing Amplitude…has put data at the center of our decision-making process."
Leia Schultz, Product Manager

Connect to your entire ecosystem

Engage audiences across your favorite marketing tools, and export data to your warehouse of choice.

Connect to your entire ecosystem

Turn insights into aha moments

Music legend Fender turned to Amplitude to increase Fender Play® conversions by 27%

Start driving growth today

Try for free
Try for free

Don’t take our word for it. Understand the power of self-service analytics with a free trial using your own data.

Explore our demo
Explore our demo

Try Amplitude's popular features and understand the impact we can have on your growth strategy.

Watch an on-demand demo
Watch an on-demand demo

See how Amplitude users go from data to insights to action with Amplitude’s Digital Analytics Platform.